inspiration

From Cr*ppy Design to Snappy Design

From Cr*ppy Design to Snappy Design

I’ve recently been on a bit of a diet. I say a bit of a diet because nobody is ever going to stop me eating chocolate and as I love to cook, I love to eat. But with my holidays approaching (hooray, we are visiting the sun in April), I am horribly aware that my tummy...

Don’t feel embarrassed. Get more engagement with gurning

Don’t feel embarrassed. Get more engagement with gurning

Do you take a good photo or are you one of those people that the camera plays strange tricks on and every photo of you looks as if you’ve had an all-nighter and 2 hours sleep. The camera doesn’t lie? Oh yes it does!!! Well, that’s what I tell myself when I’ve dolled...

Visual content is a must for 2015 – no excuses

Visual content is a must for 2015 – no excuses

It’s a noisy world out there. Everybody is trying to produce content, get noticed and drive sales. Facebook is getting busier, Pinterest is chock full of stunning, fascinating and well groomed pics and even YouTube may start to struggle as other social media channels...

What is your logo saying about you?

What is your logo saying about you?

Do you love a good story? I do. I love to curl up with a novel and get to know the characters and share their journey through the book. I have to say that I’m a bit of a book addict really and would read all day if I could. It all started when I was five. I got my...

What the font is that?!

What the font is that?!

    One of the questions I get asked the most as a designer is ‘what fonts should I use?’ And that is because it is really easy to get it wrong – very wrong. We are very visual creatures so you have to consider what the shapes and associations of your font will say to...

Don’t let your Christmas campaign flop with bad wrapping

Don’t let your Christmas campaign flop with bad wrapping

Are you a last minute Christmas shopper? I’m always late with my Christmas shopping and I always end up wrapping the presents late into the night on 23rd December. I always have great Christmas plans, I get the perfect cards and wrapping as soon as the Christmas...

Get your customers in the mood – moodboards

Get your customers in the mood – moodboards

Imagine this… You are a confident woman striding down a London town street swinging your designer handbag and dressed to impress. You give off an air of happiness and contentment, secure in who you are. Wouldn’t it be great to be able to throw together an outfit like...

7 Social Media Plugins to Supercharge your Blog

7 Social Media Plugins to Supercharge your Blog

Ever wish you could duplicate yourself to get more done? I do. I’m a Mum, a wife and a business owner and it seems as if there is never enough time in the day. My 6 year old daughter is better at working the tv box than I am. She confidently knows that she can record...

Don’t buy a website!

Don’t buy a website!

But I need a website! Every business needs a website! Yes, I know, we all need to be online. Without an online presence we would be missing out on so many opportunities. Everything happens online. In fact, for the younger generations, their social life, entertainment...

Leopard print and neon stripes

Leopard print and neon stripes

My 6 year old daughter has her own style. She is happy as long as she can mix and match exactly what she wants from her wardrobe. She's done this since she was 2 and although we end up with some very interesting rainbow colours, many patterned outfits I have to admire...

New Twitter Layout 2014 – are you ready?

New Twitter Layout 2014 – are you ready?

NEW TWITTER LAYOUT will activate WEDNESDAY 28th MAY (next week!!) Every year summer surprises me. I know it’s coming, it’s pretty much guaranteed to arrive somewhere between May and August, if only for a week in the cold north of England. But every year, I haven’t...

Automate your social media through your blog

Automate your social media through your blog

When it comes to social media I suffer from indecision and stubbornness. There are so many social media channels to choose from. We all have our favourites and my home is on Facebook. It took me ages to get the hang of it and to really embrace it for business and I am...

You don’t have to fake it

You don’t have to fake it

As entrepreneurs we tend to live, breathe and dream about our business. It may seem a bit sad to outsiders who say, ‘all you ever do is work’, but to us, it isn’t work, it’s fun, it’s what juices us and gets us jumping up and down with excitement. And this is what...

Oops I made her eyes bleed!

Oops I made her eyes bleed!

It can happen to the best of us. I was building a super sales page for one of my clients this week. I had a list of her brand colours, pictures and logos to fit around her carefully crafted sales copy. I just needed to figure out how best to present the information to...

Does your business need a logo or do you?

Does your business need a logo or do you?

Warning: I’m going to be a bit controversial here The first thing that most entrepreneurs want when they create a new business is a new name, the second thing is often a logo. I work with a lot of coaches and experts whose entire business is built around their own...

If it ain’t broke…

If it ain’t broke…

This may seem strange coming from me, and those of you that have known me for a while may raise an eyebrow at this, but good design doesn’t have to be original. I know, I know, I try to rewrite the rule book every time I design a new website, and we’ve all come across...

Are you creating obstacles to buy on your website?

Are you creating obstacles to buy on your website?

It’s really easy to fall into this trap. You know your business inside out and love your products. You have lovingly added to and developed your website alongside your business and it has grown and grown and grown. But with that growth can come confusion Maybe your...