The Girls Mean Business

Web design, branding & print

The Girls Mean Business branding – website design, illustration, logos, if it has a TGMB little lady on it, I’m the gal who created it!

Claire Mitchell runs a very successful online coaching business for female entrepreneurs. Her audience really get her down to earth, tell it like it is sense of humour and love the HUGE amounts of valuable content and support she shares through her blog, social media, podcast show, classes and courses.

Her brand is instantly recognisable as hers and sums up her fun approach to business. The lovely little ladies illustrate everything from her content packed website, online membership products, classes, social media to her published books, freebies and ads.

The girls really do mean business!

Project Details

Client Claire Mitchell from The Girls Mean Business
Date Ongoing. Website design Feb 2015
Skills Branding, Web Design, Illustration

The website

Claire wanted The Girls Mean Business website to be focused on content, content, content and presented so it is as easy as possible for visitors to find exactly what they need. The website funnels visitors off to the right section for their business, whether they are just starting out, need to boost their marketing or are starting to really ramp it up and get serious. At each level they can choose to read blogs, watch videos or listen to the podcast on topics relevant to them and their business.

Super easy to navigate, the website is also geared up to be a list building machine, offering freebies galore (in all the right places), social sharing, pop ups and eye-catching glittery wibbly buttons (I LOVE wibbly buttons)

The Girls Mean Business Branding

Perfect for logos, adverts, courses, classes and just to make a point, these little ladies are up for anything. This style is exclusive to The Girls Mean Business and is loved by all the real life ladies who follow her.

The Girls Mean Business brand has successfully seen five figure product launches and grown the business well into six figures and beyond.

The striking colour palette, friendly fonts and cheeky illustrations (I spent a wonderful few months drawing little ladies in frilly knickers) make the brand accessible and non-scary to women juggling family, kids and business with little time to learn everything a solopreneur needs to succeed.

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